Most of us remember a book that had a big effect on us when we were growing up. Perhaps we found it at home, or maybe a teacher introduced us to a great story at school. However we came across it, it's vital that we provide the same opportunity for discovery to children today to encourage them to get into reading early on. But what are kids reading these days? And which stories are capturing their imaginations now?

Digital hasn't replaced print, just as print didn’t replace handwriting. And it shouldn’t ever be seen as some hand-to-hand combat or fight to the death anyway, but rather for what it is. A catalyst for new developments and manifestations of the creative imagination that we squeeze into that simple little word, ‘books’.

We canvassed the opinions of a few of our most successful self-publishing authors, Dan Gennoe, Tom Vaughan and Gerald Weaver, to compile a list of selling and marketing tips that work for self-publishing authors. Tried and tested but by no means perfect, here are 10 things to keep in mind.