Author Tipsheet: Ben Galley

We asked Ben Galley, author and self-publishing consultant, for some author marketing best practices. Read on for practical advice from a self-publishing veteran with a loyal following and a thriving writing career. If you like Ben’s tips but want to take things a step further with one-on-one support from the man himself, get in touch by emailing info@wearewhitefox.com or visiting www.shelfhelp.info

Ben Galley Tipsheet1

More info on Shelf Help:

Shelf Help is a 1:1 consultancy service provided by self-publishing expert and fantasy author Ben Galley. With over 5 years of experience and 10 books published, Ben has helped hundreds of authors maximise their chance of publishing success. From preparing a book for publishing to helping it sell all around the world, Ben Galley can provide the advice you need. Visit www.shelfhelp.info or email shelfhelp@bengalley.com to find out more.

What Ben can help with:

  • Guiding you through building professional and simple websites at a low cost.
  • Sourcing reviews for your books.
  • Maximising your reach and accessing global markets.
  • Content marketing and what it’s all about.
  • Using social media – what to do and what not to do.
  • Paid advertising opportunities, competitions and promotions.
  • Getting your books into physical bookstores such as Waterstones.
  • Organising book and blog tours and how to maximise your impact at signings.
  • Creating and effectively using merchandise.
  • Being successful when crowdfunding on sites like Kickstarter.
  • Understanding why and how to use mailing lists.
  • Building a global fanbase .
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